Fröbel
Recruiting
THE CLIENT
- Germany's biggest private provider of daycare centres with over 5,000 employees
THE CHALLENGE
- Recruiting campaign for nursery teachers
THE SOLUTION
- A campaign that highlights empathy and imagination as selection criteria. The theme "Through childrens eyes" is consistently and passionately integrated across all channels, from social media to a cultural fit configurator, leading to the successful achievement of recruitment objectives